I am just back from my first visit to Nude Foods, the grocery store we have all been waiting for! I do mean all of us. Cape Town’s new plastic-free grocer is heaven for hipsters, for sure, with its hemp seeds, healthy hair products and earth-friendly body and home products, and a veritable lezzer nirvana with all those non-GMO pulses and legumes and natural fibre face clothes.

But even if you are a totally unreformed meat-eating, booze-guzzling, SUV-driving capitalist you will probably like the raw understated style of the green-green grocer with its exposed brickwork and sexy container-ing of extra virgin olive oil, balsamic and friends.

Plus there are many other little tricks and treats such as  an all-natural stain remover stick that removes even that environmentally friendly extra virgin olive oil should it be splashed on your favourite blouse, I am reliably informed.

The target-obsessed, outcomes-focused busy bees will love the convenience of it all.

Just a few minutes away from worshipping at the altar of your own busy-busy-busy-ness and you will have achieved low cost, high impact efficiency (and probably a few super cool selfies) as you filled your hessian sack with delicious and affordable wholefoods. That’s a nice little update for LinkedIn, Facebook, Twitter and Instagram … that should get you some Likes!

After being offered a glass straw at the Alexander Bar last week I was delighted to see bamboo straws at Nude.

The glass straw is a nice idea and a very luxurious experience, but somehow it doesn’t feel realistic to hope that it will take off on a meaningful scale, kinda like washing your hair in Evian (Kim Bassinger and I really tried to make that take off but it just didn’t catch on).

Plastic straws seem to be widely hated at the moment; they are the gateway drug du jour and I am happy to have turned my back on them forever.

Seriously, whether you are a hipster or a total hick you will love Nude Foods at 5 Constitution Street, East City Precinct, Cape Town.

It is unforgivable not to even attempt to do your bit. See you in the water queues…  

PS I was happy to see that there is one kind of plastic that is welcome here and that they are using Yoco. I do love a little disruption!

Yoco, poster child of SA as global fintech hub

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